/ Interiors Tech-Orientated Retail Store

Tech-Orientated Retail Store

Year

2020

Location

Athens

Status

Concept

Team

Louis Barault, Elisania Michalopoulou,

Stella Mitsogianni, Aliki Sigala

Through design we try to highlight the company’s strong link to the latest technologies and introduce their cutting-edge services and products to the Greek market. Fluid organic forms immediately render the façade, the custom-made lighting elements, the furniture equipment items as the concept protagonist.

Blue and purple focal points stand out from the white and light grey neutral background and create a dynamic contrast. Light wood surfaces strike a balance between the modern and yet welcoming customer environment. Meanwhile, multiple reflective elements create interesting visual illusions, giving the design its contemporary character and embodying the company profile. The exterior wave-like façade consists of 900 coloured aluminium tubes and becomes through form, lighting and structural complexity a point of interest.